Search Engine Optimization

SEO is the process behind improving the quality and quantity of traffic delivered to your website by means of adjusting your on-page content and off-page promotion to make your site more relevant to search engines as well as more informative for visitors and potential customers.

You may have the best looking and most interesting website in your given niche, however, without proper rankings in the major search engines and backlinking promotions, no one will be able to find your site. Through a combination of on-page keyword enrichment, HTML tag tweaking, competitive research and analysis and external backlinking along with blog promotions, you'll be able to raise your relevant keyword rankings within the SERP, and, as a result, benefit from a higher quality and quantity of traffic to your site.

The traffic breakdown of a typical SERP is as follows:

Breakdown of All Traffic SERP % of clicks Page 1 ~97% Page 2 ~1.50% Page 3 ~0.40% Page 4 ~0.10% Page 5 ~0.10% Page 6 <0.10% Page 7 <0.10% Page 8+ <0.10%

Breakdown of Page 1's Traffic Page 1 Result % of clicks Result 1 42% Result 2 12% Result 3 8% Result 4 6% Result 5 5% Result 6 4% Result 7 3% Results 8+ Remainder

data from Market Samurai © and Stat Owl ©

As you can see, if your website isn't displayed on page 1, you're likely not going to get enough traffic to recognize your potential - that's where SearchSpot, LLC's SEO packages come in. We can help you reach your goal of a top ranking among page 1 to gain the visibility your site needs to bring you the success you deserve.

To give you a more detailed example, refer to this "Visual Heatmap" provided by a study performed by Enquiro © involving eye tracking various users while they searched miscellaneous terms on Google. Each X represents where the user clicked while the yellow, orange, and red colors indicate where the most eyes were looking. The red line indicates the "page fold", or where the browser cuts off the bottom of the page at different resolutions.


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Contact Us to discuss your desired Search Engine Optimization goals and requirements.